Couple taking a photo with street art in Thio, East Coast of New CaledoniaMobile internet, stay connected in New Caledonia
©Mobile internet, stay connected in New Caledonia|Oneye Production

Social Media

Promote New Caledonia online

With nearly 500,000 followers worldwide, New Caledonia Tourism manages a large and engaged community passionate about the destination. As an industry professional, you can both benefit from and contribute to this momentum by following our channels and sharing your own content featuring New Caledonia.

Discover our digital community

Present on Facebook, Instagram, TikTok, X (ex. Twitter), YouTube, Pinterest and LinkedIn, NCT reaches a large international audience with more than 31 million digital impressions and 800,000 interactions per year.

Every week, we publish content that is inspiring (promoting the archipelago’s unique experiences), authentic (highlighting local players) and engaging (uniting a loyal community around our identity).

Each publication – in French (49% of subscribers), English (41%) and Japanese (10%) – is a real opportunity to educate, seduce or entertain new travellers and partners.

Share your content to gain visibility

By tagging our accounts and using our hashtags, your publications can be spotted and relayed to our international audience. This visibility will enable you to raise your own profile while contributing to the collective influence of the destination.

Add the tag @nouvellecaledoniefr and the hashtag #NouvelleCaledonie to the caption of your photos and videos.

Identify @nouvellecaledoniefr on the published photo or video.

Add the tag @nouvellecaledonieFR to the body of the text, then select the corresponding page

Add the tag @nouvellecaledoniefr and the hashtag #NouvelleCaledonie to the caption of your TikToks.

Add the tag @Nouvl_Caledonie and the hashtag #NouvelleCaledonie to the body of the text, then select the corresponding page.

Add the tag @NouvelleCaledonieTourisme and the hashtag #NouvelleCaledonie to the caption of your videos.